Privacy policy

ZIXIU operates this store and website, including all related information, content, features, tools, products, and services, to provide you, our customer, with a curated shopping experience (the “Services”).

ZIXIU is powered by Shopify, which enables us to provide the Services to you.
This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase, or otherwise interact with the Services.

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

By using or accessing any of the Services, you acknowledge that you have read and understood this Privacy Policy.

1. Personal Information We Collect or Process

When we use the term “personal information”, we mean information that identifies or can reasonably be linked to you or another person.
This does not include anonymous or de-identified data.

We may collect or process the following categories of personal information, depending on your interaction with the Services and applicable laws:

  • Contact details: name, billing/shipping address, phone number, email address

  • Financial information: payment card details, transaction information, payment confirmation

  • Account information: username, password, preferences, and settings

  • Transaction information: items viewed, added to cart, wishlist, purchased, returned, or exchanged

  • Communications: information you share with us through messages or support inquiries

  • Device information: IP address, browser type, device identifiers, and network information

  • Usage information: your interactions and navigation activity on the Services

2. Personal Information Sources

We may collect personal information from:

  • Directly from you — when you create an account, make a purchase, or contact us

  • Automatically — through cookies, analytics, and your use of our website

  • From service providers — such as Shopify and payment processors acting on our behalf

  • From partners or third parties — including marketing or fulfillment partners

3. How We Use Your Personal Information

We may use your information to:

Provide, Tailor & Improve the Services

To fulfill your orders, process payments, manage your account, arrange shipping, process returns or exchanges, send order updates, and create a personalized shopping experience.

Marketing & Advertising

To send marketing emails or show personalized ads based on your preferences and interactions. You may opt out at any time.

Security & Fraud Prevention

To authenticate your account, detect and prevent fraud, and ensure safe transactions.

Communication

To provide customer support, respond to inquiries, and maintain our business relationship.

Legal Obligations

To comply with applicable laws, respond to legal requests, and enforce our terms and policies.

4. How We Disclose Personal Information

We may share your personal information with:

  • Shopify and other service providers (IT, payment, fulfillment, data analytics)

  • Business and marketing partners for targeted advertising and promotions

  • Affiliates and corporate entities within our group

  • When legally required — to comply with subpoenas, investigations, or protect rights

  • In a business transfer — such as a merger, acquisition, or bankruptcy

5. Relationship with Shopify

Our store is hosted by Shopify, which collects and processes your data to power our Services.
Your information may be transferred and stored in other countries for service improvement.

To learn more, see the Shopify Privacy Policy.

6. Third-Party Links

Our Services may contain links to third-party websites.
We are not responsible for their privacy or security practices.
Please review their own privacy policies before submitting any personal data.

7. Children’s Data

Our Services are not intended for children under the age of majority.
We do not knowingly collect data from minors.
If you believe a child has provided us personal information, please contact us for deletion.

8. Security & Retention

While we implement safeguards to protect your data, no system is 100% secure.
We retain your personal information only as long as necessary to provide Services, comply with legal obligations, or resolve disputes.

9. Your Rights & Choices

Depending on your location, you may have the following rights:

  • Access / Know — Request a copy of your personal data

  • Delete — Ask us to delete your information

  • Correct — Request corrections to inaccurate data

  • Portability — Receive and transfer your data to another service

  • Opt-out — Object to data sales or targeted advertising

  • Communication Preferences — Unsubscribe from marketing emails anytime

If you live in the UK or EEA, you may also:

  • Object or restrict processing for specific purposes

  • Withdraw consent where applicable

To exercise your rights, contact us at info@zixiu.com or visit the Shopify Privacy Portal.

10. Complaints

If you have concerns about our privacy practices, please contact us at info@zixiu.com.
You may also file a complaint with your local data protection authority if permitted by law.

11. International Transfers

Your information may be transferred and processed outside your home country.
For EEA/UK data, we rely on the Standard Contractual Clauses (SCCs) or other lawful transfer mechanisms.

12. Updates to This Privacy Policy

We may update this policy periodically to reflect changes in our practices.
Revised versions will be posted here with a new “Last updated” date.

13. Contact Us

If you have any questions about this Privacy Policy or your personal information, please contact us:

📧 Email: info@zixiu.com
🏢 Controller: ZIXIU