[ZIXIU], founded in 2023, is a contemporary Oriental incense maker that aspires to reinvent the design language and usage of AGARWOOD. The founding team, with ten years of experience in the fashion industry, collaborates with emerging designers to create modern agarwood accessories and jewelry.

The primary material is agarwood grown for over seven years in renowned producing regions, with all other components sourced from natural origins. The natural woody aroma of agarwood induces pleasure and relaxation, while wearing it close to the body provides profound spiritual healing. By combining agarwood with natural materials such as stone, gravel, and shell beads, [ZIXIU] fuses ancient craftsmanship with modern technology to forge an enduring bond between humanity and nature.

[ZIXIU] has always embraced the brand philosophy of "humans and trees in a life-sustaining bond"—a principle rooted in the very essence of agarwood. From cultivating agarwood and selecting materials to the entire production process, we adhere to nature’s laws and rhythms.

[ZIXIU] originates from a legacy agarwood craftsmanship workshop. Every piece is handcrafted, undergoing meticulous carving and polishing—all while preserving the material’s natural endowments.